Nature Nosh

Nature Nosh is a New Zealand ice cream brand celebrating native and locally grown ingredients through unexpected flavour combinations.

The identity brings each flavour back to its botanical origin, pairing expressive packaging with the landscapes and ecosystems where its ingredients naturally grow. The result is a playful yet grounded brand that transforms local ingredients into a distinctly New Zealand taste experience.

BRAND STRATEGY & IDENTITY
FMCG PACKAGING
VISUAL IDENTITY SYSTEM
CREATIVE DIRECTION

How wild can ice cream get?

Nature Nosh uses boldness as a way to stand out — from unexpected flavour pairings to a more adventurous visual language. The brand isn’t trying to feel familiar. That’s exactly the point.

See other projects…

Visual Identity


Selected works


Rebranding



Photo Gallery